Russian streaming platform Okko has acquired exclusive rights to broadcast the 2026 Winter Olympic Games in Russia, marking a first for the country’s digital market. According to the company, Okko will become the first streaming service in Russia to show the Olympic Games in full and on an exclusive basis.
The move builds on earlier Olympic coverage in the Russian online space. While domestic streaming platforms have previously carried Olympic content, including the Tokyo 2020 Summer Games, those rights were shared with linear broadcasters. The 2026 Winter Games will be the first time a Russian streaming service holds comprehensive and exclusive digital coverage of the Olympics.
In addition to live competition, Okko plans to offer a wide range of accompanying content, including the opening and closing ceremonies, highlights, interviews, reports, and other editorial programming. Coverage will be available both live and on demand.
The platform said access to the Winter Olympics will be free for new users, broadening potential reach among audiences who may not currently subscribe to the service. The last time the Olympic Games were officially broadcast in Russia was in 2022, making the 2026 edition a notable return of full-scale Olympic coverage to the market through a streaming-led model.