Turkish Drama and Formats Drive Demand in Russia

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Turkish sales companies are set to play a prominent role at World Content Market – Moscow 2026 this April, continuing their long-standing engagement with buyers from Russia and the CIS.

Among the exhibiting companies are ATLAS KÜRESEL MEDYA, CALINOS ENTERTAINMENT, GLOBAL AGENCY, KANAL D INTERNATIONAL, MEDIAHUB, RAYA GROUP DISTRIBUTION, and MAXX DISTRIBUTION all bringing extensive catalogues to the market.

Turkish content remains one of the most in-demand among Russian-speaking buyers, with scripted drama consistently delivering strong ratings, alongside growing interest in internationally proven formats.

For broadcasters and platforms across the region, Turkish content offers a reliable mix of high production values, emotional storytelling and flexible licensing, making it a staple of acquisition strategies in Russia and the CIS.

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