On 15 April, World Content Market – Moscow will host a special program, “China Day”, bringing together content presentations by exhibitors from the China Pavilion and meetings with market participants.
The program will open with the session “Showcase of New Content from China Pavilion Exhibitors” (11:00–12:00). It will introduce new projects and content from Chinese companies, including presentations of films, series, animation, formats, and documentaries.
The second part of “China Day” (12:15 -13:15) — “Presentation and Cocktail: Showcase of High-Quality Vertical Microdrama from China Pavilion Exhibitors”. The session will focus on the vertical format designed specifically for smartphone viewing. China Pavilion exhibitors will present examples of vertical drama and discuss partnership opportunities with Russian TV channels and OTT platforms.
Chinese exhibitors to stage two showcases as part of “China Day”
