Russian streaming platform IVI.RU, one of the major OTT players in the region, will attend World Content Market – Moscow this April.
IVI.RU reaches about 50 million unique users per month in Russia. The platform offers sizeable content slates from Türkiye and across Asia, with dedicated sections for Turkish, Korean, Chinese, Indian, and Japanese titles, among others. In addition to licensed international and domestic content, IVI.RU has expanded into original productions and innovative formats such as vertical mini-dramas, designed for mobile viewing and reflecting evolving audience habits.
At World Content Market – Moscow, exhibitors will have the opportunity to meet IVI.RU’s acquisition team and explore content acquisition and partnership opportunities, amid growing demand for OTT programming across Russian-speaking markets.