World Content Market — 26-28 November 2025, Moscow
Where Mobile Storytelling Meets Big Business
Short-form, vertical storytelling is taking the content world by storm. With episodes as short as 60 seconds and massive engagement on mobile apps, micro-dramas are becoming one of the most exciting growth areas in digital entertainment. The forum at the World Content Market – Moscow brings together top players from the micro-drama ecosystem — platforms, producers, distributors, and investors — to explore the future of bite-sized storytelling.
SESSION 1: The Fastest-Growing OTT Platforms for Short-Form Storytelling
Who’s Leading the Charge in Micro-drama Distribution?
This session spotlights mobile-first streaming platforms and apps built around vertical viewing and actively shaping the micro-drama format. Participants will discuss which types of content perform best, how platforms build partnerships, and what new opportunities are emerging for creators.
SESSION 2: Profit in Every Frame. How Creators, Marketers, and Investors Are Winning Making Money with Micro-Dramas
Monetizing Short-Form Storytelling
How does a compact format become a sustainable business? Micro-dramas are rapidly evolving into a full-fledged monetization tool. Paid subscriptions, in-app advertising, and brand integrations are already generating tangible revenue. In this session, producers and app developers will share the monetization models they’ve built around short-form content.
SESSION 3: Hooked in 90 Seconds. Genres That Grab and Keep Audiences
The Stories Viewers Can’t Get Enough Of
Which stories capture attention from the very first second — and keep viewers watching until the end? This session explores genres that deliver exceptional engagement in short-form drama: romance, high-stakes thrillers, light fantasy, and other serialized formats. Participants will examine why certain micro-series go viral across platforms, how audience preferences are shifting, and what works when tailoring content to specific age groups, cultures, and regions.
SESSION 4: Strike While the Feed Is Hot. Insider Tips to Tap the Micro-Drama Gold Rush
What to Know While the Market Is Still Taking Shape
As micro-dramas gain momentum, producers, platforms, and investors have a rare chance to enter the market early — and do it right. Industry experts will share tested launch strategies: when to release, which formats perform best, how to adapt content for different regions and audiences, and which promotional tactics work. Participants will also explore why some projects break through — while others get lost in the feed.