What do I call this love? – Iss Pyaar Ko Kya Naam Doon?


Genre: romantic drama

What Clients say about the show :

“Iss Pyaar is like a fairy tale. And people will never stop loving fairy-tales. And there are as well a lot of revealed secrets and unpredictable twists of fates, of cause! The Kazakh audience definitely prefers to watch family TV content which you can watch along with your kids and grandparents. Such are the Indian dramas – strongly family oriented, promoting family values, respectfulness to the elder people, marriage and love.”

 KTK TV Channel, Kazakhstan

“Iss Pyaar is one of the best Indian TV series featuring love and hate, gratitude and revenge, respect and disrespect. It goes without saying that the Armenian viewers loved it from the first episode. The show focuses on high values and morals of the characters along with love-hate relationship. It can also be credited to have brought into attention the rich culture and traditions of India. This TV series has my highest recommendation.”

Pan Armenian group Armenia

Sometimes the last person you’d want to live with, is the only person you cannot live without. ‘Iss Pyaar Ko Kya Naam Doon’ is a star-crossed love story presenting an interesting contrast of personalities entwined in a relationship swinging between love & hate. Arnav and Khushi are as different as chalk and cheese. While Arnav is rich and arrogant, Khushi is bubbly and well-mannered. In their first meeting, their worlds clash into a war of words. But soon enough, their intense hatred for each other turns into a blissful love.

Episodes: 398

Duration: 30’

Total Hours199

Promo: https://contentsales.startv.com/content/drama/romance/iss-pyaar-ko-kya-naam-doon/


Anna Kraeva
Deputy General Manager – Business Development Russia and CIS
+359 888 242461

Christina Vlahova — General Manager
+359 888 308180

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